What is considered to be cloaking in SEO?
Cloaking in SEO is considered to be black cat and white cat, depending on how it is adapted. Below are some examples where "cloaking" is considered acceptable:
- Protect your content from theft. The code that the site owner uses to protect against theft or to protect against content copying is not visible to users.
- Redirect users to a different language version of the website based on their IP address.
How does the anti-cloaking check work?
To check if a website uses this technique, it is necessary to go through certain steps.
First, the web page must be indexed by different search engines (Googlebot and Yandexbot) twice. The two versions of the page should then be compared. If their content differs, the verification tool will mark the page as using the black SEO technique, called cloaking. You can check such pages at the following address: https://sitechecker.pro/cloaking-checker/